The Role of the Muslim Design Community Instagram Account in the Development of Da'wah for Students of the Faculty of Islamic Religion, Islamic Communication and Broadcasting Study Program, University of Muhammadiyah Makassar

Abstract

This research examines the role of the Muslim Design Community Instagram account in the development of preaching among Islamic Communication and Broadcasting students at Muhammadiyah University of Makassar. The study employs a qualitative research approach, unveiling specific social situations by presenting detailed realities through relevant data collection techniques. It focuses on the influence of the @muslimcreator Instagram account in assisting students in developing engaging preaching content. Findings indicate that students feel supported and motivated to spread preaching through the Instagram platform due to the inspiration and guidance provided by this account, which in turn can impact the broader development of preaching in society.